The Jawbone UP2TM fitness tracker that has undergone a fashionable makeover for sleeker and more elegant design details. The Jawbone has been sported by style icons such as Julia Roberts and has been at the top of Oprah’s ‘List of Favorite Things’ this year due to its stylish and functional make. The tracker connectd to Jawbone’s industry-leading UP® app and both trackers blend seamlessly into a work-to-play lifestyle with their stylish appearance.
Jawbone® has launched a new design for UP2™ and 10 elegant new colours for UP2 and UP3™, further expanding the portfolio of fashion-focused activity trackers.
In addition, Jawbone released a range of new features for UP2 and UP3 that improve product functionality and reliability through a free over-the-air firmware update.
“We’re excited to expand the design platform for UP2 and UP3 with a sleek new strap for UP2 and 10 eye-catching colours, making our lineup of UP® products even more versatile and jewellery-like.” said Travis Bogard, Vice President of product management and strategy at Jawbone. “We’ve combined our intelligent app – recently voted best fitness app for iOS and Android – with beautiful design and premium materials to create the ultimate fashion accessory for those who want to live better in style.”
The UP2 tracker by Jawbone will be available from early October in 6 new colours, 5 of which include an all-new strap design, for AED 479 at Virgin, Jumbo, Emax, Sharaf DG and iStyle.
- UP2 Violet Circle Classic Strap
- UP2 Orchid Circle Lightweight Thin Straps
- UP2 Turquoise Circle Lightweight Thin Straps
- UP2 Oat Spectrum Lightweight Thin Straps
- UP2 Gunmetal Hex Lightweight Thin Straps
- UP2 Black Diamond Lightweight Thin Straps
Violet Circle is now available at Virgin, Jumbo, Emac, Sharaf DG and iStyle
The new firmware update for UP2 and UP3 will roll out to all users and is available on both iOS and Android versions 4.7 or later.
Doesn’t all this information make you want to get one?!